Hi Guys, I want to share this with you because it is a question I frequently get asked: “Where do I get cheap real estate leads”.
Before I can answer this I then ask: What is Cheap?
You should not refer to it as a cost, but rather as an investment in the growth of your business. You see there is always a cost associated with lead generation. If you do not spend cash money to invest in getting leads, you have to invest your time and effort.
On investing Cash: You can spend money on developing your lead generation website, your funnel and driving targeted traffic to your funnel, or you can simply buy leads. The 1st is much cheaper, more sustainable and recommended as a long terms strategy. Buying leads should only be an option if you did not educate yourself on how to generate leads.
On investing time: You can do cold calling, door knocking, of influence or building your audience through SEO. This is by far much less time efficient and in the end will cost more in wasted opportunity.
So in conclusion: Investing money is the fastest as well as the most predictable and efficient way of generating leads.
So depending on what your definition is of cheap, there is always a cost associated with lead generation.
Drop me an email with any questions or comments: lee@releadgeneration.com